ABOUT US

THE MINHAS FAMILY

BREW DYNASTY

Minhas Siblings | Dynamic Duo

the

1999

Siblings Manjit and Ravinder Minhas entered the brewing, distilling, and import industries in 1999 at the ages of 18. Originally from Calgary, Canada, where the legal drinking age is 18, they gained valuable experience working in their parents’ liquor retail stores in Alberta while pursuing engineering degrees at the University of Calgary.

2002

Dramatic growth in their sales meant that 85% of Joseph Huber Brewing Company’s production was that of Mountain Crest Lager, owned by the Minhas siblings.

The two entrepreneurs established Mountain Crest Brewing Company, a Minnesota-based brewery dedicated to producing and selling premium beer at competitive prices. They used the historic Minnesota Brewing Company based in Minneapolis to contract package their beer, using their newly created unique recipe of Mountain Crest Lager at 5.5% alc./vol. Crafted with the finest malt and hops and aging for longer than any other beer in its category.

They imported Mountain Crest Lager from the Minnesota brewery to Alberta and it was a great success, shaking up the beer market. They re- invested all their profits and saved up with a plan to buy their own brewery some day. They also contract packaged their beer, with a vision to improve the property's, and using their unique recipe they switched their contract packager from Minnesota Brewing Company to Stevens Point Brewery in Stevens Point Wisconsin. Then to City Brewery, Lacrosse Wisconsin, and finally to Joseph Huber Brewing Company.

MANJIT MINHAS

RAVINDER MINHAS

2006

By 2006, siblings Ravinder and Manjit Minhas had enough cash reserve saved up that they bought the historical Joseph Huber Brewing Company. Which made the multiple award winning Huber Bock and Berghoff line of craft beers, along with their own Mountain Crest Lager. Immediately, they officially changed the name of the historical brewery to Minhas Craft Brewery.

Under their leadership, the brewery’s production volume soared from 30,000 to 320,000 barrels by 2012. Establishing it as one of the fastest-growing breweries in the United States.

Ravinder & Manjit are the youngest owners of the Brewery legacy. Being Top 10 Brewery in the USA, & 2nd oldest in the Midwest.

In 2012, Manjit and Ravinder established the Micro Distillery right across the street from The Minhas Craft Brewery. Housed in a historic 100-year-old building, the Minhas Micro Distillery features a distinctive 45-foot-tall tower integrated into a cupola at its top. The distillery specializes in small-batch spirits, producing and packaging a diverse range of products including Trader Joe’s 10X distilled Vodka, Rum of the Gods Silver and Gold Rum (also made for the national premium grocery chain Trader Joe's). As well as their own spirits and liqueur brands such as Blumer’s Moonshine, Apple Pie Moonshine, Polo Club American Gin, and various vodkas, whiskies, rums, and more.

2012

“Life is too short to drink cheap beer but it’s also a crime to drink an over-priced beer,” said Ravinder in a Chilled Magazine interview. “We give our customers a great tasting beer at an affordable price and that's how we became one of the fastest growing breweries in the country.”

SOURCE: Minhas Siblings Craft Their Dream | Nicole DiGiose

Manjit Minhas is a trailblazing entrepreneur and a prominent figure in the brewery and distillery industry. As a key leader and innovator, she has played an integral role in expanding her family's business empire. Exemplifying dedication, vision, and resilience.

Manjit Minhas has developed into a Canadian TV icon. Being one of the public figures of CBC (Canadian Broadcasting Corporation), Canada’s national TV network. Starring on the hit investors television series 'Dragon’s Den', since 2015 for 10+ years. CBC's 'Dragon’s Den' is the Canadian equivalent of NBC’s 'Shark Tank'. Through this popular show, she continues to inspire and foster aspiring entrepreneurs on a National scale.

Manjit Minhas

FEMININE BUSINESS ICON

Ravinder Minhas

ENTREPRENEUR EXTRAORDINAIRE

Ravinder Minhas is a distinguished & influential figure in the brewery and distillery industry. Renowned for his entrepreneurial spirit and dedication to his craftsmanship.

As the current sole owner of Minhas Craft Brewery and Micro Distillery, Ravinder has transformed Minhas into a premier destination for beer and spirits enthusiasts. Elevating Monroe, Wisconsin, into a notable hub for the brewery industry and its innovation.

Under Ravinder’s leadership, Minhas Craft Brewery has become more than just a production facility; it’s a testament to his commitment to quality, creativity, legacy, and community engagement.

“The most creative beer culture on the planet is right here in the U.S.”, Ravinder said on the choice to move to the United States.

Manjit Minhas, Ravinder Minhas, & Paul Feig

RAVINDER,

Actively manages and oversees the operations, production, and quality of products. Ensuring that every batch of beer and spirits meets the highest standards. His hands-on approach involves collaborating closely with his team to foster continuous innovation, experimenting with new flavors, and overall expanding the brewery’s offerings.

Ravinder has cultivated incredible relationships with iconic celebrities such as, world famous Hollywood producer Paul Feig, and Rock Icon Gene Simmons of the band KISS.

He has recently produced an individually tailored brand for both of these celebrities - a classic English Dry Gin 'Artingstall' for Mr .Feig and 'Money Bag Vodka' for Mr. Simmons.

Ravinder Minhas, Gene Simmons, & Staff

Ravinder Minhas has developed into a seasoned businessman, participating as Board of Directors for many years for the world famous Calgary Stampede, Fortis Inc. (a large utility company with assets in excess of $73 Billion, operating in Canada, USA, Central America and the Caribbean), commercial airlines, and other large North American companies.